How to start a fashion brand

Have you always wanted to launch a Fashion Brand and you don’t know how to go about it?

Do you have a 9 – 5 pm corporate job and you want to create another stream of income by launching a fashion business?

Studies have shown that 50% of new businesses fail within the first 5 years of start-up. If you want to build a fashion brand that will be in existence for generations to come, it is important you start with the right information required to run and build a successful and profitable fashion business.

1
Defining Your Brand
2
Business Planning
3
Design Creation & Fabric Sourcing
4
The Production Process
5
Start up Expenses, Costing & Pricing Your Fashion Products
6
Preparing To Sell Your Fashion Products
7
What Customers Expect from a Bespoke & a Ready-To-Wear Brand

Course Outline:

  • Defining your brand and your business concept
  • Target market identification
  • Information about market research
  • SWOT analysis
  • Defining your business model
  • Creating your designs
  • The production process
  • Equipment and tools needed in a production unit.
  • What you need to know about running a Bespoke and a Ready-to-wear brand
  • Checklist for launching a collection
  • Sales and marketing strategies for your business
  • Information on how to grow your business sales using the right sales channels

And much more…


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Enrolled: 19 students
Lectures: 7

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